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Services

SEO, SEM & SEO Content Strategy

  • Keyword research and authority tracking using SEMrush

  • Topic cluster research and keyword gap analysis

  • Comprehensive SEO website audits and on-page optimization

  • SEO/AEO blog content creation and editorial strategy

  • Backend website updates and SEO maintenance (Wix, WordPress, Shopify, etc.)

  • Conversion tracking and performance analysis via Google Analytics (GA4) and Google Search Console

  • Google Ads campaign setup, management, and optimization

  • Google Business Profile management and local SEO

SEO Blog Writing

  • Keyword research and strategy using SEMrush

  • Well-crafted, high-quality content optimized for target keywords

  • Internal and external linking to strengthen SEO for retainer clients

  • Authoritative, engaging content designed to improve Google search rankings

Marketing & Social Media

  • Market research and competitive analysis to inform strategy

  • Social media management and targeted content creation on LinkedIn, Facebook, and Instagram, including Reels, stories, and other trending formats

  • Email marketing strategy, including segmentation, automation, newsletters, and A/B testing, BTC & BTB marketing campaigns

  • Networking, community engagement, and brand partnership support

  • Content creation using Canva and other creative tools

  • Development of detailed social media strategy plans and content calendars aligned with brand goals

  • Marketing consulting and campaign execution based on analytics, KPIs, and audience insights

Freelance Writing

  • Creative writing and ghostwriting for blogs, articles, and thought leadership

  • Travel and outdoor industry content creation

  • Copywriting for websites, product pages, and marketing campaigns

  • Social media copywriting across platforms (Instagram, Facebook, LinkedIn)

  • Email marketing copy and sequences

  • Copyediting and proofreading for clarity, tone, and style consistency

  • Conversion-focused copywriting to drive engagement and sales

  • Web copy and landing page content

  • Product reviews and descriptive content for e-commerce or editorial purposes

Website Design

  • Design and creation of 5–10 page websites on Wix, with responsive layouts and user-friendly navigation

  • Conversion-focused web copy tailored to brand voice and audience

  • Branding, visual identity, and cohesive site aesthetics

  • Website layout, design, and on-page SEO optimization

  • One round of revisions to refine design and content

  • Ongoing website maintenance and updates to ensure functionality and performance

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